Semonin New HOMES Division - Marketing

Semonin has created an array of marketing tools to convey our clients' product information.  These marketing tools range from personal networking throughout the real estate community to target marketing directed to specific agents or consumers and beyond to various media and print advertising.  Print advertising provides information to consumers when they are most receptive.  Newspaper, magazine and internet advertising speak to a consumer in their home.  The Semonin Marketing Department is available to coordinate all marketing efforts of both Semonin and our developments to maximize success in both advertising campaigns.

The sales team and sales management are, of course, crucial aspects to a successful marketing plan.  Semonin will provide a seasoned, professional sales team comprised of individuals who are knowledgeable in land and new construction sales.   This team will be enhanced by an extended team of associates proficient in residential resale sales.  Many of our purchasers may have homes to sell before they can move to their new dream home.  Financial assistance through aggressive mortgage programs can be obtained through Semonin Homeservices Lending, the Semonin mortgage company.   The primary marketing agents provided through the New Homes Division will be dedicated to homesite and new construction sales with support coming from resale agents, our marketing department, mortgage company and the Relocation Department.  The Relocation Department currently has over 40 designated relocation specialists in the east end alone.

It is the responsibility of the New homes Division to orchestrate the culmination of a complete marketing plan.  The united effort assures you of the complete utilization of the Semonin force.

Marketing and Promotional Support Provided by Semonin REALTORS

• Dedicated sales team
• Hotline recording dedicated to the development opportunities.  (Whenever a builder's product is listed, it will have a specific hotline message and code.)
• Signage - Semonin Brokerage signs on selected lots, signage will show hotline code.  Brokerage signs on individual builder homes when appropriate
• Sunday Courier Journal - Semonin's front page development ad
• Promotional ad in New Homes Division development page in the Courier Journal's Saturday Tabloid
• Semonin Homes Magazine - Inventory advertised by category in designated section
• Promotional ad in every Semonin Magazine
• Semonin internet site advertising - Visited by thousands of individuals daily
• Semonin Virtual Tour 360º of property via our internet site
• Exposure in MLS system
• Distribution of promotional information to targeted customers and agents
• Inclusion in Semonin's Relocation packets for appropriate consumer candidates
• Site Promotion to Realtors
• New Homes Division Array of Services
• Systematic traffic management program
• Visitor-Builder follow up program
• Contract Negotiation